Category: Social Media

How to schedule on Instagram using Lightful

Instagram is a visual channel that helps you build an engaged community of people who are following your cause.

Tereza Litsa
Digital Engagement Manager
20 Jul 2021
Why your charity needs to have an Instagram Business account

Instagram is one of the most engaging social media platforms nowadays and more charities are using it to build a community or fundraise for their cause.

Tereza Litsa
Digital Engagement Manager
06 Jul 2021
#ReclaimSocial 2021 – you were all wonderful!

Last Friday we celebrated #ReclaimSocial – the annual day where we get together to share positive and inspiring messages on our channels.

Tereza Litsa
Digital Engagement Manager
11 Feb 2021
How charities joined GivingTuesday 2020

2020 has been challenging and it’s vital to support charities who work towards important causes.

Tereza Litsa
Digital Engagement Manager
02 Dec 2020
Set your SMART goals using Lightful

It’s important to be strategic during turbulent times. Having clear goals in mind can help you avoid wasting time on tasks that don’t add value to your end goal. We are excited to announce a brand new feature to help your charity succeed. You can now set your SMART goals in our social media platform to measure your success over the next months.

Tereza Litsa
Digital Engagement Manager
07 Sep 2020
Social media round-up Q2 2020 | Webinar Recording

So many things have changed over the last three months. Social media companies are trying to adjust to a new world that we are spending more time on our screens.

Tereza Litsa
Digital Engagement Manager
12 May 2020
How charities took part in #GivingTuesdayNow

Giving Tuesday is an annual day of giving, which takes place after the consumer excess of Black Friday and Cyber Monday. This year, as a response to Coronavirus, they launched #GivingTuesdayNow – a global day of unity “where we can all come together to recognise, celebrate and give thanks for the incredible outpouring of compassion we have witnessed during this crisis.” It took place on Tuesday 5 May and trended all day on Twitter.

Tereza Litsa
Digital Engagement Manager
06 May 2020
Webinar Recording | Making the most out of #GivingTuesdayNow

We’ve had a fantastic webinar this week inviting @GivingTuesday and @GivingTuesdayUK to talk about #GivingTuesdayNow and how charities and individuals can join the day.

Tereza Litsa
Digital Engagement Manager
24 Apr 2020
Solace Women’s Aid – #HiddenAbuse and the use of Twitter’s hidden replies

#HiddenAbuse from Solace Women’s Aid was one of the most discussed charity campaigns over the last few weeks. The creative use of Twitter’s new hidden reply feature led to an impressive engagement.

Tereza Litsa
Digital Engagement Manager
12 Mar 2020
Social media round-up for charities #21

Social media is hard to keep up with! There are changes and new features all the time. So that’s why we do all the hard work for you by publishing a monthly round-up. Welcome to our 21st social media round-up for charities.

Tereza Litsa
Digital Engagement Manager
09 Mar 2020
Social media image sizes 2020 – A guide to all social media platforms

Visual content can help improve your social media posts. It makes your posts stand out but it also increases the engagement you’re having.

Tereza Litsa
Digital Engagement Manager
26 Feb 2020
How charities marked #RandomActsOfKindness Day

We’re not entirely sure where or how Random Acts of Kindness Day originated. Its focus is on making the world a better place by encouraging people to do something kind and unexpected for someone else – and that’s something we can definitely get on board with!

Kirsty Marrins
Digital communications specialist
17 Feb 2020
12 people and organisations spreading positivity on social

To warm up for #ReclaimSocial this Thursday 6 February, we asked some people in the sector who they think does a great job at spreading positivity on social media. Read who the twelve individuals and organisations are who inspire them and who are doing great work helping to make social a better place.

Tereza Litsa
Digital Engagement Manager
04 Feb 2020
Social media round-up for charities #20

We know that keeping up to date with changes and new features when it comes to social media, can be hard. So that’s why we do all the hard work for you! Welcome to our 20th social media round-up for charities.

Tereza Litsa
Digital Engagement Manager
28 Jan 2020
Finding the best time to post on social media

How do you plan your content on social media? Not all times are equally engaging for your followers, that’s why it’s important to discover the best times to post.

Tereza Litsa
Digital Engagement Manager
27 Jan 2020
Matt Navarra on the social media trends for 2020

The tenth episode of the Reclaim Social Podcast is now live! 🎉 We’ve talked to Matt Navarra, Social Media Consultant and Expert, about the social media trends for 2020 and how to make the most of our social media presence on each platform.

Tereza Litsa
Digital Engagement Manager
07 Jan 2020
Hashtags – Best practices for charities

Hashtags are very common on social media. You can see them on every social media platform. They are searchable words that you can recognise with the use of “#” before them. Why do we use them though and what are the best practices for every social media platform?

Tereza Litsa
Digital Engagement Manager
23 Dec 2019
Social media round-up for charities #19

Keeping up with changes and new features, when it comes to social media, can be hard. That’s why we do all the hard work for you! Welcome to our nineteenth social media round-up for charities.

Tereza Litsa
Digital Engagement Manager
25 Nov 2019
Social media round-up for charities #18

It’s that time of the month again where we publish all the new and interesting things on social media that we think you should know about. Welcome to our 18th social media round-up! Dive right in…

Tereza Litsa
Digital Engagement Manager
21 Oct 2019
How to create a social media approval process for your charity

Whether you work in a large team or a small one, it’s important that your social media is consistent in tone of voice, brand and even how often you post. Think of your social media channels as a cake. The cake may be made up of many ingredients but you still only want one cook. So how do you ensure that your cake is a Great British Bake Off showstopper and not a crumbling mess? You need a watertight recipe.

Tereza Litsa
Digital Engagement Manager
23 Sep 2019
Social media round-up for charities #17

Welcome to our 17th social media round-up! Keeping up with changes to social media can be hard and time-consuming, which is why we do it for you. We scour the web and put together the most useful and interesting links. Enjoy!

Tereza Litsa
Digital Engagement Manager
17 Sep 2019
How to post about sensitive topics on social media

When you manage social media for a charitable organisation, a lot of your time goes into creating posts about sensitive issues. It’s not always easy to know how to talk about these subjects appropriately, so we’ve put together a few pointers that can help you get on the right track.

Shona Johnson
Relationship Manager
27 Aug 2019
5 fundraising campaigns built on social media

Modern fundraising and marketing are so interlinked that it’s sometimes hard to know where one ends and the other begins. At its core, fundraising is about building relationships with individuals or groups who want to give – so it’s no surprise that social media has become an essential tool for charities.

Tereza Litsa
Digital Engagement Manager
19 Aug 2019
Social media round-up for charities – #16

Welcome to our 16th social media round-up (we can’t believe it’s already number 16 – where does the time go?). We know how hard it is to keep up with all the changes and new features in the world of social media, so we do the hard work for you. Here’s the latest social media news and what it means for your cause.

Tereza Litsa
Digital Engagement Manager
26 Jul 2019
Tips and inspiration on how to celebrate Social Media Day

World Social Media Day is celebrated every year on the 30th of June. Mashable started this day back in 2010 as a way to acknowledge the impact of social media in our daily lives. If you’ve managed social media channels at any point as part of your job, then you understand how they can help you amplify your message to a wider audience.

Tereza Litsa
Digital Engagement Manager
28 Jun 2019
Social media round-up for charities – #15

Welcome to our 15th social media round-up! We know how hard it is to keep up with all the changes in the world of social media, so we do all the hard work for you. Here’s all the latest social media news and what it means for your charity.

Tereza Litsa
Digital Engagement Manager
16 Jun 2019
Five tips on how to run a Twitter takeover for your charity

Last week, our very own social media manager Tereza Litsa was invited to take over the @NonProfitOrgs Twitter account for the day to talk about #ReclaimSocial, a campaign of ours that has also evolved into a podcast series – emphasising the importance in spreading positivity on social media.

Shona Johnson
Relationship Manager
10 Jun 2019
Five ways to make your social media more accessible

Global Accessibility Awareness Day takes place annually on the third Thursday of May – this year falling on May 16th. Running since 2015, GAAD aims to target developers, design teams and groups who directly influence the direction of technology.

Shona Johnson
Relationship Manager
16 May 2019
Social media round-up for charities – #14

Welcome to our 14th social media round-up! It’s hard to keep up with all the changes in the world of social media, so we scour the internet for you and bring you all the latest social media news and updates.

Tereza Litsa
Digital Engagement Manager
06 May 2019
How Facebook’s redesign affects charities

Facebook has announced many updates in the F8 Conference and one of them was the big redesign on their site.

Tereza Litsa
Digital Engagement Manager
02 May 2019

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