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Despite the challenges brought about by the COVID-19 pandemic, one thing remains the same, people are still looking for ways to connect and support the causes they care about. Events are a great way to bring people together through shared experiences and interests, creating a sense of community for participants, and virtual events have allowed this to continue despite lockdown restrictions.
Last week we’ve hosted a webinar with a very interesting panel sharing their key lessons learned about digital fundraising during lockdown.
What are you up to this weekend? Perhaps you’re going to the pub or a restaurant, or even the cinema. Life as it was before the pandemic is starting to return. Maybe you’re even planning your first face-to-face work meeting or a day in the office soon.
The COVID pandemic has created an urgent need for nonprofits to rapidly scale up digital advocacy and digital fundraising. Organisations need to be reaching their supporters where they are, and in 2021… they are online. A rapidly changing world post-pandemic demands new approaches to engaging the public and winning their support.
Last year the COVID-19 pandemic created challenges across many sectors, but especially for nonprofits, many of which were previously reliant upon in-person events and more traditional means of fundraising. At Lightful, we’ve been working with charities to understand how the pandemic has affected the sector and what’s become evident is that digital fundraising skills are vital in adapting to the ‘new normal’ that has emerged following the pandemic.
At the start of 2020, we were set to deliver our second BRIDGE programme in partnership with GlobalGiving funded by the Bill and Melinda Gates Foundation, but as the global pandemic quickly took hold we knew we had to pivot to a COVID-response programme to help nonprofits through this challenging period.
The COVID-19 pandemic has impacted communities across the globe, and for younger generations, it will be a defining moment in their lives. The past year has not only changed their day-to-day lives but changed the way they see the world and their role within it.
We are thrilled to be part of the Escape 100 list of best purpose-led companies to escape to in 2021! 🎉
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