Lightful Learning

Lightful's BRIDGE programmes help nonprofits to build resilience in digital growth and engagement

BRIDGE programmes are proven to grow digital skills and increase effectiveness for nonprofits through a combination of tools and support, building online confidence and resilience

BRIDGE

Learning that delivers results

BRIDGE programmes are delivered through a variety of formats to adapt to people’s differing learning needs and time availability.

We use a combination of masterclasses, one-to-one coaching, on-demand bitesize content, and provision of purpose-built digital tools.

Masterclasses

Delivered by digital experts, including Lightful’s Senior Advisor and bestselling nonprofit author Beth Kanter, these regular live sessions range from traditional keynote talks on important topics, to more informal drop-in sessions which allow for more audience interaction and questions.

Sessions are regularly added in response to new priorities and trends, highlights include:

Ethical storytelling
Cyber security
Giving circles

One-to-one coaching

One-to-one coaching is the most popular element of BRIDGE. Our in-house team has a wide range of expertise, developed while working with leading charities, giving platforms and consultancies. They bring direct experience and understanding of what participants are going through so they are in the ideal position to provide the best support. We match a dedicated specialist with each organisation offer clear and actionable advice.

Topics covered in these sessions have included:

Social media strategy
Facebook fundraising
Planning for a digital campaign launch

On-demand content

BRIDGE includes a range of bitesize content that can be accessed at any time, on any device, designed with the needs of time-poor learners in mind. Content is grouped into themes to make it easy to dip in to, even with limited time. Participants can explore the topics most relevant to them at their own pace through multiple playlists of videos and interactive articles.

Playlists include topics such as:

Understanding your Audience
Digital Fundraising
Storytelling with Impact

Tools

BRIDGE participants benefit from premium level access to Lightful's suite of tools which have been built exclusively for nonprofits.

Lightful Academy is an easy to navigate learning platform that hosts all Lightful’s exclusive on-demand content. Participants can drive their own learning and consume the most relevant content for them, whenever suits them.

The award-winning Lightful Social Platform is a social media management tool designed specifically to support small to medium-sized charities to run effective campaigns using Facebook, Twitter, LinkedIn and Instagram.

Participants can use these tools to:

Speed up social scheduling
Increase reach, engagement and impact
Save time and effort

Crete for Life
BRIDGE participant
BRIDGE was the best thing that happened to our organisation in 2020. Thank you for all your work.

Mari Kuraishi
President, Jessie Ball duPont Fund
Our grantees have seen amazing results using Lightful's digital tools and training, which is especially important during a time when expanding their digital storytelling and online donor engagement is critical to their survival. Thanks to the BRIDGE program, our grantees are better positioned to achieve the exceptional results that help them better serve their clients now and into the future.