#ReclaimSocial 2021 – you were all wonderful!
Last Friday we celebrated #ReclaimSocial – the annual day where we get together to share positive and inspiring messages on our channels.
For the fourth year running, #ReclaimSocial filled us with positivity at a time that we all need it the most. We’ve counted more than 3300 posts on the day and 24m impressions and most importantly, 97% of messages had a positive sentiment!
This means that many of us saw our feeds filling up with inspiring posts and new amazing people to follow.
#ReclaimSocial throughout the year
If you’re interested in finding out more on how we can #ReclaimSocial throughout the year, check out these pieces of content:
- How we can #ReclaimSocial for good – An interview with Seyi Akiwowo on the year of accountability regarding our online habits, how to protect ourselves and what we need from tech companies
- How to #ReclaimSocial for good during a pandemic (CharityComms) – practical tips on how to Reclaim Social for good during a pandemic
- 6 steps to improve your social media and mental health (The Big Issue) – tips on how to improve our social media experience
- Charities urged to join in today’s #ReclaimSocial (UK Fundraising)
- Join the #ReclaimSocial community by adding your email here
- Check out the previous episodes from our #ReclaimSocial podcast here
- Follow #ReclaimSocial on Twitter and Instagram
Looking at a few of the posts
Every single post made a difference. Here are a few of them to fill you with hope on what we can achieve when we all come together for good.
From stories of impact to thanking supporters and donors, there is always a reason to be part of the #ReclaimSocial community 💜
Thanks for being part of our community, let’s make sure we share more inspiring posts on a day-to-day basis!
The Lightful team shares their reflections and hopes this International Women’s Day (IWD).
At Lightful, we believe that trust is a key foundation for our economy and society. Building Trust is at the heart of what we do at Lightful. Our three Co-Founders, Carlos Miranda, Vinay Nair, and Johnny Murnane, all arrived at this conclusion through quite different journeys. They had various backgrounds in impact investing, tech and consulting with the charity sector. They would work with incredible nonprofits, but when they engaged with them online, their websites and social media presence didn’t do justice to the power and impact of their organisation. If you visit a website with out of date information, or broken links etc, you are not filled with confidence that the organisation is trustworthy. You wouldn’t buy from a retailer with a website like that - so why would you donate money or promote the cause? It makes it feel a bit unreliable, and so lending your support or funds could be risky. This creates a real problem for nonprofits, limiting their reach and ability to raise unrestricted funds from everyday donors and others. They set up Lightful to tackle this key problem of building trust.
Facebook recently announced that they are removing Facebook Analytics. Facebook Analytics was a tool that allowed individuals to see how their Facebook followers were interacting with their pages and content. As of June 2021, it is no longer available, but what does this mean for your organisation and your social media data?
Instagram is a visual channel that helps you build an engaged community of people who are following your cause.
See other ways Lightful can help
Want to learn more?
Email Pumulo and start a conversation