Category: Digital

Why we need to pause before we plan

What are you up to this weekend? Perhaps you’re going to the pub or a restaurant, or even the cinema. Life as it was before the pandemic is starting to return. Maybe you’re even planning your first face-to-face work meeting or a day in the office soon.

Zoe Amar
25 May 2021
Creating a digital strategy for charities for the next phase of COVID-19

Right after the initial shock and the months of uncertainty with COVID-19, it’s time to think of what’s comes next. As we’re moving on from the emergency fundraising, we know that the crisis is not over.

Tereza Litsa
Digital Engagement Manager
12 Jan 2021
Tapping into your community for #GivingTuesday

This week we’ve hosted a free webinar with a wonderful panel on community outreach for #GivingTuesday.

Tereza Litsa
Digital Engagement Manager
16 Oct 2020
Campaign planning in three key stages for your big end of year campaign

It’s the perfect time to start planning your end of year or Christmas campaign.

Tereza Litsa
Digital Engagement Manager
15 Oct 2020
Webinar Recording | Nonprofit Capacity Building in a Time of Covid

We hosted a fantastic webinar last week including great guests to talk about nonprofit digital capacity building and how it is rapidly evolving during COVID-19.

Tereza Litsa
Digital Engagement Manager
07 Jul 2020
How to start a charity podcast

Starting a charity podcast is not hard. We’ve asked the podcast expert, Rachel Stephenson Sheff, Senior Advisor at Lightful and IG Advisors and also Producer of the successful podcast ‘What Donors Want’ to share her tips. From coming up with an idea of a podcast to the practical aspects of it such as the equipment and the software.

Tereza Litsa
Digital Engagement Manager
22 Jun 2020
Exploring the benefits of remote workshops

There’s been some anxiety in the recent global shift to home working. Here at Lightful, we’ve shifted to homeworking, which has been an adjustment in terms of how we work. The change, however, has perhaps been less drastic than we’ve thought. I’m happy to say that many of us here at Lightful have pushed forward, and have, among other things, facilitated a new special Covid-19 related cohort of our BRIDGE programme.

Vikram Singh
Senior User Experience Designer
09 Jun 2020
Bridging the Digital Gap: Helping Charities’ COVID-19 Response, Recovery and Resilience

As the world moved into lockdown earlier this year, we seemed to experience ten years of digital acceleration across the charity sector in ten days. Engaging (online) with supporters, raising (emergency) funds, delivering services (remotely) – under increasingly difficult circumstances, charities are needed more than ever to help those who need it more than ever.

Vinay Nair
26 May 2020
How charities have adapted their content in light of Covid-19

‘Fast-changing priorities’ has been one of the biggest challenges facing charity professionals during the Coronavirus epidemic. For those working in comms and social media, it has never before been more imperative to know your audience, what their needs are and how their behaviours are changing.

Kirsty Marrins
Digital communications specialist
18 May 2020
How charities are making their services digital in light of Covid19

No one could have predicted a global pandemic that would force the world to go into lockdown with no guaranteed end date in sight. This has, of course, come with huge challenges. From setting ourselves up to work from home, juggling work and home life, having to change course to find different ways to support beneficiaries, to having to get creative with fundraising.

Kirsty Marrins
Digital communications specialist
04 May 2020
Top tips to get better at online meetings by Beth Kanter (video)

We’ve hosted a webinar last week with nonprofit expert, master trainer and author Beth Kanter to share tips to get better at online meetings. There are more meetings than ever happening right now, both internal and external ones. It’s easy to be tired, distracted, confused. That’s why we’ve asked Beth Kanter to join us in a practical and interactive session that will teach us how to improve our online meetings using Zoom.

Tereza Litsa
Digital Engagement Manager
21 Apr 2020
Lightful – Helping charities be more digital amid coronavirus

It’s a hard time for all of us both personally and professionally. We are experiencing a range of emotions during uncertain times but we’re still trying to work on projects that we’re passionate about.

Tereza Litsa
Digital Engagement Manager
02 Apr 2020
Free digital tools for charities (+video)

It’s time to be more digital and we need to access the best tools to make our lives easier. The problem is there are too many tools out there and our time is limited.

Lightful
25 Mar 2020
Seven tips to stay productive while working from home

We’re all adjusting to a new reality that asks us to stay safe and work from home for the foreseeable future. Some of us may have experience in working from home for a day here or there, others are completely new to this. Either way, many of us have found ourselves having to get used to this new ‘normal’.

Tereza Litsa
Digital Engagement Manager
24 Mar 2020
Free Coronavirus Resources for Charities

We are certainly living in strange times and we are trying to adjust. Charities of all sizes are exploring new ways to adjust to this new reality to survive. From work from home policies and crisis comms to staying in touch with their supporters and maintaining regular donations, the challenges are real.

Tereza Litsa
Digital Engagement Manager
18 Mar 2020
What does digital engagement mean?

This article was written in collaboration with Matt Saunders from Charitybox. His book, The Digital Charity is available in paperback now.

Tereza Litsa
Digital Engagement Manager
04 Mar 2020
BRIDGE breakfast – Experts discuss the charity digital trends for 2020

On Friday 14th Lightful hosted a BRIDGE networking breakfast for charities and social enterprises in Bristol at the coworking space the Engine Shed. We were joined by a number of organisations to discuss the digital trends for charities looking forward to the rest of 2020 and beyond.

Emma Moore
Relationship Manager
17 Feb 2020
Lightful predicts digital trends for 2020

It’s that time of the year that we love thinking ahead to predict the digital trends that will affect us over the next 12 months. We’ve asked #TeamLightful to share their thoughts so these are our digital tech predictions for 2020.

Tereza Litsa
Digital Engagement Manager
16 Jan 2020
Awareness Days for charities – why they matter and how to join

We all have special dates pinned on our calendars. Online awareness days can make great opportunities for charities and nonprofits to celebrate their work while inspiring their supporters on social media.

Tereza Litsa
Digital Engagement Manager
16 Dec 2019
#GivingTuesday 2019 – how charities celebrated the big day of giving

#GivingTuesday is a global movement of generosity and it makes a great opportunity for charities and nonprofits to come together to celebrate their inspiring work. #GivingTuesday 2019 had been a great success and it was very inspiring seeing organisations sharing their messages of how they’re working towards changing the world.

Tereza Litsa
Digital Engagement Manager
03 Dec 2019
10 charity Christmas campaigns in 2019 to inspire you

It’s that time of the year where charities are gearing up for Christmas so we thought we’d share some awesome, inspiring end of year/Christmas campaigns we’ve spotted from charities big and small.

Kirsty Marrins
Digital communications specialist
02 Dec 2019
How retailers are partnering with charities for Black Friday

It’s Black Friday today, the biggest shopping day in the USA, but also a great day for charities. In recent years, retailers have started to move their attention on this shopping day to raise good causes for charities.

Emma Moore
Relationship Manager
29 Nov 2019
#GivingTuesday is not just about fundraising

#GivingTuesday is a global community with millions of people celebrating and inspiring generosity. Last year alone, more than $400 million has been raised online. This year, charities and nonprofits from more than 150 countries are coming together on December 3 to share their story and be part of the big day.

Tereza Litsa
Digital Engagement Manager
11 Nov 2019
Supporting the wellbeing of charity communications professionals

Today CharityComms has launched a very important guide. Written by Kirsty Marrins, with input from charities and experts, A guide to wellbeing for Comms professionals comes at a vital time for individuals and organisations in the sector. We are delighted to be supporting it.

Vinay Nair
13 Sep 2019
What is Service Design and what does it mean for charities?

Although Service Design is a well-established discipline, it’s not mainstream in the charity sector. I spoke with Giulia Merlo, Service Design Lead at Cancer Research UK to discover more about the discipline as well as how charities can incorporate it into their work.

Kirsty Marrins
Digital communications specialist
21 May 2019
3 ways to help your leadership team learn about digital

When we asked charities to tell us last year what the key issues were that they faced in digital, the main challenge wasn’t tools, data or platforms. It was about people, and specifically, leaders. In the 2018 Charity Digital Skills Report, which we run annually with Skills Platform, charity professionals told us that they expected greater digital leadership.

Zoe Amar
13 May 2019
What all charities can learn from Comic Relief’s Red Nose Day

Comic Relief and Red Nose Day is a UK household name. At some point in our lives, we have: dressed up, fundraised, bought a red nose or donated to events held around a Red Nose Day.

Emma Moore
Relationship Manager
18 Mar 2019
A hackathon for International Women’s Day

The 8th of March marks International Women’s Day, which was celebrated around the world in a number of different ways. Lightful, along with Comic Relief, IG Advisors, and Social Misfits Media hosted a Hackathon for women in the third sector.

Tereza Litsa
Digital Engagement Manager
10 Mar 2019
Campaign planning for charities: from theory to practice

A successful digital campaign can help you reach a new audience, engage your existing supporters or even raise more funds for your cause. However, you need to be organised to create a successful campaign. We’ve recently run a webinar sharing tips and tricks on campaign planning for charities and how to be more successful. If you’ve missed it, here’s what you need to know.

Tereza Litsa
Digital Engagement Manager
04 Mar 2019
Join us in the DigiLeaders360 programme

The social media landscape is constantly evolving and your team should be too!

Tereza Litsa
Digital Engagement Manager
25 Feb 2019

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