Tag: storytelling

Ethical Storytelling: rewriting the nonprofit narrative with communities at the centre

Nonprofits hold some of the world’s most powerful stories. Each individual, community, and environment that they protect and serve, has their own story to tell and it is this rich reserve of narratives that can inspire, motivate and move the wider public.

Róisín McGovern
Digital Training Lead
01 Sep 2021
How to plan your December fundraising appeal using Lightful’s Story Builder

Did you know that 17% of annual giving takes place in December? It’s the perfect opportunity to tap into the generosity of your supporters by launching an end of the year fundraising campaign. Whether it’s for Giving Tuesday on 3rd December, a Christmas or Winter Appeal, we’ve got you covered with our new Story Builder template! And it’s got a snazzy new design too. We hope you love it!

Tereza Litsa
Digital Engagement Manager
31 Oct 2019
Five ways to make your storytelling more actionable

For charities to win both hearts and minds, it’s important that they share the stories of those they help – and to empower people to tell their own stories. Storytelling needs to be powerful and authentic but it also needs to be actionable to work towards your objectives.

Tereza Litsa
Digital Engagement Manager
11 Oct 2019

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