Reclaim Social podcast: listen to episode 4


The fourth episode of the Reclaim Social Podcast is now live!
This month we’ve talked to Joe Cassidy, Social Media Officer at International Rescue Committee Europe. Joe was a big advocate of the #ReclaimSocial campaign this year with IRC Europe and we wanted to find out more about him and his work.
The International Rescue Committee responds to the world’s worst humanitarian crises. Their goal is to help people whose lives are shattered by conflict and disaster to survive, recover, and gain control of their future.
Listen to the fourth episode
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Talking about the inspiring side of the refugee crisis on social media
Joe had many interesting things to say both about his work and also about his broader interests. Here are some of the things that we’ve talked about:
– His favourite social media platform
– His hobby that takes up most of his time
– How he found out about #ReclaimSocial and how it fits their own values
– Their approach to talking about the refugee crisis on social media
– How they handle the diverse nature of comments across different social media channels
– The surprising self-moderation of the comments from their community on Facebook
– Tips for sourcing content as an international team
– How to deal with a crisis on social media
– Using WhatsApp for out-of-hours communications with other team members
– How to end the ‘war’ on the negativity on social media
Supporting IRC Europe
If you want to support IRC and the very inspiring work that they’re doing, you can find out more details here.

Latest articles

In today’s rapidly evolving digital landscape, the ability to engage online is a necessity. For nonprofits, especially those working in underserved regions or tackling complex social issues, digital tools can be the bridge between intention and impact. Whether it’s reaching new donors, advocating for policy change, or delivering services, digital capacity enables organisations to scale their mission and deepen their impact. Yet many grassroots organisations remain digitally under-resourced. That’s why Lightful created the BRIDGE programme - Building Resilience in Digital Growth and Engagement - to empower nonprofits with the skills, confidence, and strategies to thrive in the digital age and build lasting change.


Advancing digital maturity: what Lightful has learned from supporting 3,500 charities globally

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