Tag: visual content

Five of the best charity Christmas campaigns in 2018

It’s that time of the year when lots of charities run campaigns to raise awareness and/or funds for their cause. Christmas is one of the most important times of the year for charities to fundraise but it’s also a really crowded space. Last year you loved our Five of our favourite charity Christmas campaigns post so we’ve done one for 2018! Here are five Christmas campaigns that stood out.

Kirsty Marrins
Digital communications specialist
10 Dec 2018
How charities marked World Emoji Day 2018

A little birdie told us (ok, our built-in awareness days calendar) that it was World Emoji Day on Tuesday.

Kirsty Marrins
Digital communications specialist
19 Jul 2018
Charities winning at Pinterest

This blog post comes with a caveat. Whilst the heading implies that the charities below are ‘winning’ at Pinterest – meaning they are using it successfully – they are and they aren’t. Keep reading and I’ll explain why…

Kirsty Marrins
Digital communications specialist
08 May 2018
How #UniteForParkinsons is a masterclass in user-generated content

User-generated content is gold dust for charities but how can you get supporters to create their own content for your campaign? Wednesday 11th April was World Parkinson’s Day and Parkinson’s UK, along with their supporters, took over Twitter with the #UniteForParkinsons hashtag. We spoke to Kat Cimetta, Senior Digital Marketing Officer (social) at Parkinson’s UK, about the campaign.

Kirsty Marrins
Digital communications specialist
16 Apr 2018
How charities tapped into April Fool’s Day

I don’t know about you, but I love seeing what organisations come up with for April Fool’s Day and whether they’ll catch me out or not. Over the years, charities have been upping their April Fool’s game and some of their stories are really convincing! Here are a few that I spotted. Were you fooled by any?

Kirsty Marrins
Digital communications specialist
03 Apr 2018
How charities can use the power of visual content in social media

A quick look at the most popular social platforms shows that social media has become more visual through the years. As it becomes harder to stand out on news feeds, images and video can help you create more appealing content.

Tereza Litsa
Marketing Manager
06 Mar 2018

See other ways Lightful can help

All
What we do
Who we help

Contact us

Want to learn more?

Email Pumulo and start a conversation

Pumulo Banda
Relationship Manager

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.