Lightful’s Digital Bootcamp - helping nonprofits create their first digital strategy

Jaime Steers
Partnerships Manager
22 Jun 2022

111 diverse nonprofits from 44 countries took part in Lightful’s free Digital Bootcamp to create their first digital strategy - we’re so excited to share with you what they learned and free resources for your charity.

In May, we launched our first free Digital Bootcamp aimed at supporting organisations to create or refine their first digital strategy, help better identify, engage and grow their supporters and funders - all whilst increasing their confidence in using digital.

We are so pleased with the results of Digital Bootcamp which found that 97% of all participants now have a better understanding of what they need to do to take their goals forward after two weeks.

Because of this, we want to share some of the materials we used on how to create your first, or refine, your digital strategy. Please find Lightful’s Digital Strategy Canvas here as a free open resource for your organisation to download and use to help build your digital strategy.

Download our Digital Strategy Canvas

About the bootcamp

Organisations from Afghanistan to Venezuela joined us for our two week virtual bootcamp. These changemakers are working across a huge breadth of focus areas - from arts and culture, disaster relief, women and girls, and peace building, to name just a few. Together, these organisations formed a strong network of nonprofits, all with a similar mission to strengthen their digital skills and future-proof their organisation.

“Our fundraising activities really suffered the past two years due to the restrictions of COVID-19, we had to cancel all our activities as they involved physical meetings and we couldn't serve the girls as we had wanted. With that being said we are keen to learn creative ways we can raise funds digitally” Botswana Organization for Sisters Empowering Junior Associates

The Digital Bootcamp focused on the foundation of our BRIDGE programme - digital strategy - and provided nonprofits with a strong starting point from which to integrate digital into their ways of working and understand how digital can help them reach different audience personas.

Participants were all nominated through a network of 26 incredible funders, including Malala Foundation, Obama Foundation, Hewlett Foundation, Amplify Change, International Planned Parenthood Federation (IPPF) and the Global Fund for Children.

Supported by Lightful’s in-house experts, we used a combination of live masterclasses and group strategy sessions. Participants also had access to on-demand, bitesize learning content through our e-learning platform, Lightful Academy. Offering variety ensures that we are catering to different learning styles and helps to maximise the benefits of joining the programme and generate better results.

Measuring the impact

We were blown away by the results and the feedback that we received from these inspirational nonprofits:

  • 97% of all participants told us they have a better understanding of what they need to do to take their goals forward after two weeks of Digital Bootcamp
  • 85% of all participants  now feel more confident in their ability to create a digital strategy
  • 100% of participants would be interested in further digital training from Lightful

One of the most important takeaways for us at Lightful has been confirmation that nonprofits from across the world are both interested and calling out for digital capacity building support:

“Taking part in the Bootcamp meant not only raising our knowledge and capacity, but also helping the whole sector” Civic Alliance - Latvia
“It was an amazing experience that sparked a lot of questions regarding what we do, how we do it and how we communicate as well. Pumulo and Róisín, as well as the rest of the Lightful team, were great and always available to answer questions/ concerns.” RACI, Argentina
“The relevance of such Bootcamp to the work we do cannot be overemphasised as it enlightened and broadened my horizon on the various topics of the bootcamp” Women Against Violence and Exploitation in Society, Sierra Leone

Thank you to all of the incredible organisations that took part - we loved getting to know you and the amazing causes you support! We are delighted to be sharing our impact video above, highlighting what we did, and what we learned during the Digital Bootcamp.

About BRIDGE

It’s been four years since Lightful first began our flagship digital learning programme, BRIDGE - a six month, high impact virtual learning initiative for nonprofits which gives them the knowledge and skills to transform their organisation. Since then, over 2,000 nonprofits from over 75 countries have broadened their digital skills, launched inspiring campaigns, grown their audience, raised more vital funds and built resilience in their organisations.

Latest articles

What International Women’s Day means to Lightful

The Lightful team shares their reflections and hopes this International Women’s Day (IWD).

Anna Wiseman
07 Mar 2023
How to build trust online as a B Corp

At Lightful, we believe that trust is a key foundation for our economy and society. Building Trust is at the heart of what we do at Lightful. Our three Co-Founders, Carlos Miranda, Vinay Nair, and Johnny Murnane, all arrived at this conclusion through quite different journeys. They had various backgrounds in impact investing, tech and consulting with the charity sector. They would work with incredible nonprofits, but when they engaged with them online, their websites and social media presence didn’t do justice to the power and impact of their organisation. If you visit a website with out of date information, or broken links etc, you are not filled with confidence that the organisation is trustworthy. You wouldn’t buy from a retailer with a website like that - so why would you donate money or promote the cause? It makes it feel a bit unreliable, and so lending your support or funds could be risky. This creates a real problem for nonprofits, limiting their reach and ability to raise unrestricted funds from everyday donors and others. They set up Lightful to tackle this key problem of building trust.

Anna Wiseman
03 Mar 2023

Related posts

Tackling climate change with digital communications skills

Environmental organisations around the world are working hard to tackle climate change, often with limited resources. What’s the role of digital communications in this battle and what support do they need?

Tereza Litsa
Digital Engagement Manager
07 Oct 2022
Community Foundation of Greater Flint - Learning more about their BRIDGE journey

We talked to Chakara Wheeler from the Community Foundation of Greater Flint to find out more about her work and her experience being part of the BRIDGE programme.

Tereza Litsa
Digital Engagement Manager
16 Sep 2022

See other ways Lightful can help

All
What we do
Who we help

Contact us

Want to learn more?

Email Pumulo and start a conversation

Pumulo Banda
Relationship Manager

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.