Lightful ESG

Supercharge the 'S' in your ESG portfolio by funding a BRIDGE programme to generate real social impact in the areas you care about most

Generate Return on Social Investments

Generate a social ROI of 3:1 with the BRIDGE programme

The BRIDGE programme has proven Return On Investment (ROI), with each £1 invested in the programme generating £3 in additional donations over three years.

This impact can be calculated using the National TOMs framework, a nationally accepted framework for delivering excellence in measuring and reporting social value.

An investment into BRIDGE relates to NT28, Donations or in-kind contributions to local community projects.

Instead of just giving funds to organisations and generating impact pound-for-pound, funding a BRIDGE programme empowers organisations to become more resilient by generating more funding so the return on your social investment is greater.

Express your interest

Make a difference with BRIDGE

Impact you can count on

BRIDGE has had a transformational impact on over 2,500 nonprofits based in over 80 countries, facilitating millions in new philanthropic donations and engaging tens of thousands of individuals with good causes.

In one cohort in partnership with GlobalGiving, organisations raised 64% more year on year thanks to BRIDGE: on average increasing from £9,000 to £14,000 on the GlobalGiving fundraising platform.

Through our partnership with the Jessie Ball duPont Fund, across three years and three cohorts, over £17 million has been raised, including £4.6 million in matched funding. This equates to an increase of £50,000 in funds raised year on year, for a typical medium-sized fundraising charity.

Whichever of the UN's 17 Sustainable Development Goals (SDGs) you would like to impact, we can find the right charitable partners from around the world to make a difference in the area you are most passionate about.

Results and feedback of previous BRIDGE participants

Increase in online fundraising year on year
Increase in confidence in digital skills
Increase in audience growth rates
Increase in rate of online engagement
of BRIDGE participants met or exceeded their fundraising targets
of participants report that BRIDGE will continue to impact their organisation for years

How BRIDGE helps

Learning that delivers results

BRIDGE programmes are delivered through a variety of formats to adapt to people’s differing learning needs and time availability.

We use a combination of masterclasses, one-to-one coaching, on-demand bitesize content, and provision of purpose-built digital tools.


Delivered by digital experts, including Lightful’s Senior Advisor and bestselling nonprofit author Beth Kanter, these regular live sessions range from traditional keynote talks on important topics, to more informal drop-in sessions which allow for more audience interaction and questions.

Sessions are regularly added in response to new priorities and trends, highlights include:

  • Ethical storytelling

  • Cyber security

  • Giving circles

One-to-one coaching

One-to-one coaching is the most popular element of BRIDGE. Our in-house team has a wide range of expertise, developed while working with leading charities, giving platforms and consultancies. They bring direct experience and understanding of what participants are going through so they are in the ideal position to provide the best support. We match a dedicated specialist with each organisation offer clear and actionable advice.

Topics covered in these sessions have included:

  • Social media strategy

  • Facebook fundraising

  • Planning for a digital campaign launch

On-demand Content

Responding to the evolving needs of time-poor learners, BRIDGE includes a range of bitesize content that can be accessed at any time, on any device.

Content is grouped into eight playlists, which include multiple videos and interactive articles on a specific theme. Playlists include topics such as Understanding your Audience, Digital Fundraising, and Storytelling with Impact. Participants can make their way through the content at their own pace to learn about the topics most relevant to them.

Tools for Impact

BRIDGE participants benefit from premium level access to Lightful's suite of tools which have been built exclusively for nonprofits.

Lightful Academy is an easy to navigate learning platform that hosts all Lightful’s exclusive on-demand content. Participants can drive their own learning and consume the most relevant content for them, whenever suits them.

The award-winning Lightful Social Platform is a social media management tool designed specifically to support small to medium-sized charities to run effective campaigns using Facebook, Twitter, LinkedIn and Instagram.

Participants can use these tools to:

  • Speed up social scheduling

  • Increase reach, engagement and impact

  • Save time and effort

What partners say

Mari Kuraishi
President, Jessie Ball duPont Fund

Our grantees have seen amazing results using Lightful's digital tools and training, which is especially important during a time when expanding their digital storytelling and online donor engagement is critical to their survival. Thanks to the BRIDGE program, our grantees are better positioned to achieve the exceptional results that help them better serve their clients now and into the future.

Gates testimonial

Bill & Melinda Gates Foundation
Gates Philanthropy Partners

We couldn't agree more that we must support organisations to tell their stories and do more in their communities [which] not only builds trust, but ultimately will help shape a future rooted in equity and justice.

Contact us

Do you have any questions?

Send us a message and we'd love to discuss how we can help you generate more impact

Jonathan Waddingham
Managing Director, Lightful Learning

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