The charity sector is of course very serious business – with charities addressing issues such as poverty, inequality, abuse and health conditions to name a few. Once a year though it’s perfectly acceptable for charities to have a laugh and not take themselves too seriously. I’m talking about April Fool’s Day, of course! Here are some of the best charity April Fool’s jokes we spotted:
Every year I look forward to what National Trust will come up with for April Fool’s and this year they certainly didn’t disappoint! Apparently they found records of the first ever night club, in Osterley Park, so they’ve decided to re-open it. Watch the video here.
Hampshire and Isle of Wight Air Ambulance
Doctors on donkeys and paramedics on ponies delivering medical care to the equestrian community? Surely that can only be an April Fool!
The RNLI always has good April Fool’s content and this year’s joke didn’t disappoint!
This is a very clever – and brave – campaign from Greenpeace, which parodies Sainsbury’s new plastic policy. It’s tongue in cheek but with an important message.
I don’t know about you, but this is a theme park I’d definitely visit! Tops marks for all the puns too.
The Bike Project
I fell for this because I would totally buy it! Think they should consider making this onesie a reality.
Alzheimers Research UK
Quite frankly I think this is a genius fundraising campaign idea! It’s a bit like a siesta but with a donation attached to it.
Absolutely brilliant April Fool from Guide Dogs campaign team because not only was it hilarious, it had a clear purpose which is to raise awareness of the problem cars parking on the pavement poses to guide dogs and their owners and how the charity is trying to change the law.
Well done to all those charities who managed to fool people today! Were there any others that you spotted? Tweet us at @Lightful.
The COVID pandemic has created an urgent need for nonprofits to rapidly scale up digital advocacy and digital fundraising. Organisations need to be reaching their supporters where they are, and in 2021… they are online. A rapidly changing world post-pandemic demands new approaches to engaging the public and winning their support.
Last year the COVID-19 pandemic created challenges across many sectors, but especially for nonprofits, many of which were previously reliant upon in-person events and more traditional means of fundraising. At Lightful, we’ve been working with charities to understand how the pandemic has affected the sector and what’s become evident is that digital fundraising skills are vital in adapting to the ‘new normal’ that has emerged following the pandemic.
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