

This week we’ve hosted a free webinar with a wonderful panel on community outreach for #GivingTuesday.
Beth Kanter (nonprofit expert and master trainer), Lorraine Lewis (co-founder and CEO of The Lewis Foundation), Kathleen Murphy Toms (digital strategy director for GivingTuesday) and Tereza Litsa (social media manager at Lightful) shared their tips on how to make the most of outreach and your network, how to build an online community, and how to approach influencers for your #GivingTuesday campaign.
Beth talked about the importance of knowing your network to make the most out of everyone.
Lorraine shared her tips on how to build an online community and reach influencers.
Tereza shared her ideas on how to build your own resources and toolkit as part of your campaign.
Kathleen talked about GivingTuesday, the state of giving in 2020 and all the different ways you can join GivingTuesday this year.
Watch the recording
Many of you signed up to this webinar so in case you missed it or want a recap, we’ve got you covered.
Here is the recording but also the slides for the session.
Check out the slides
Tapping into your community for #GivingTuesday from Tereza Litsa
Additional resources
You can find more resources for your GivingTuesday campaign on their website.
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One of the primary goals of Lightful's BRIDGE programme is to help small and grassroots nonprofits raise more funds through digital channels. Thanks to the tools and support we provide, participants' confidence in their digital skills grows dramatically. We also help them practice their new-found skills by running campaigns around key milestones, like Giving Tuesday, which provide real-world opportunities to test, learn and improve further.


Nonprofits had to adjust during COVID-19 in the way they deliver services, communicate with their stakeholders and their own teams.

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