What is Service Design and what does it mean for charities?
Although Service Design is a well-established discipline, it’s not mainstream in the charity sector. I spoke with Giulia Merlo, Service Design Lead at Cancer Research UK to discover more about…
3 ways to help your leadership team learn about digital
When we asked charities to tell us last year what the key issues were that they faced in digital, the main challenge wasn’t tools, data or platforms. It was about…
What all charities can learn from Comic Relief’s Red Nose Day
Comic Relief and Red Nose Day is a UK household name. At some point in our lives, we have: dressed up, fundraised, bought a red nose or donated to events…
A hackathon for International Women’s Day
The 8th of March marks International Women’s Day, which was celebrated around the world in a number of different ways. Lightful, along with Comic Relief, IG Advisors, and Social Misfits Media…
Campaign planning for charities: from theory to practice
A successful digital campaign can help you reach a new audience, engage your existing supporters or even raise more funds for your cause. However, you need to be organised to…
Join us in the DigiLeaders360 programme
The social media landscape is constantly evolving and your team should be too! Charities are facing more challenges than ever before. Falling statutory funding, expensive traditional forms of fundraising, global…
Tips on working with influencers
Social media influencers can add huge value to your organisation – as long as they’re aligned to your cause. They can help you reach a large, loyal audience in a…
Nine tips to plan a successful charity digital campaign
Have you got an important digital campaign coming up? Perhaps you’re launching a new service or celebrating a milestone birthday? Maybe you just want to take advantage of popular awareness…
7 things every small charity can do about The Charity Digital Code of Practice
There are so many things you can do on digital, even if you are a small organisation with a limited budget. This morning I was working with a small, volunteer-led…
Announcing the Social CEOs Award winners of 2018
Once again, we were delighted to be a sponsor of the Social CEOs Awards. At Lightful, we truly believe in the power of social media – and digital – to…